HELLMANN’S EXPANDS ITS BBQ OFFERING AHEAD OF SUMMER

HELLMANN’S EXPANDS ITS BBQ OFFERING AHEAD OF SUMMER
Hellmann’s, the UK’s number one mayonnaise brand[1], is expanding its BBQ and Creamy sauces offering this month with the launch of three brand new variants: Hot Dog, Honey BBQ and Chilli BBQ Sauces, which have been developed to tap into the millions of BBQ occasions that happen across the UK every summer. The launch is being supported by the brand’s substantial £3million ATL campaign which includes OOH, Video On Demand and social media. Hellmann’s Hot Dog Sauce is a creamy sauce wit...

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