PG TIPS LAUNCH PRICE MARKED PACKS FOR ITS NEW DECAF TEA RANGE

PG tips, the nation’s favourite tea brand[1] from Unilever, is adding two new price marked packs to The Tasty Decaf range. Rolling out now across convenience and wholesale channels, the new price marked packs will offer loyal fans value for money whilst enabling retailers to tap into the fast-growing decaf sub-segment in tea, worth over £50m[2].PG tips developed The Tasty Decaf to bring taste back to decaf tea, in direct response to consumer feedback. Decaffeination can often result in a w...
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