Sales of glitter cosmetics hitting peak sparkle, up 321%, according to IRI

Love Island and Summer festivals see shoppers buy 60,000 more glitter products Glitter season is in full swing with sales of glitter cosmetics worth more than £300,000 to retailers during the four week period 25th June 2018 to 21st July 2018 [IRI Retail Advantage] and up an impressive 321% compared to the same period last year. This is according to the latest data analysis from IRI, a leading provider of big data and predictive analytics for FMCG manufacturers and retailers. Festival goers...
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