LIQUI MOLY: first worldwide online campaign is a resounding success

LIQUI MOLY: first worldwide online campaign is a resounding success
Oil and additives specialist sees positive impact overall – campaign ran in 50 languages and 128 countries February 2019 – LIQUI MOLY’s first worldwide online campaign was a resounding success for the German oil and additive specialist. The target the company set itself was one billion impressions. “In fact it went so well that we ultimately achieved 1.6 billion impressions,” says CEO Ernst Prost. LIQUI MOLY deliberately established a broad basis for its three-month campaign. It ra...

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