Red Star Brands appointed by General Mills to support snacking favourites

Red Star Brands appointed by General Mills to support snacking favourites
GENERAL MILLS APPOINTS RED STAR BRANDS TO SUPPORT SNACKING FAVOURITES Global food producer and distributor General Mills has appointed UK based Red Star Brands as its agency sales and marketing partner, to support healthier snack bar brands including Nature Valley and Lärabar. Red Star Brands which has a proven track record in launching innovative brands to the UK market, has been chosen to support the distribution of the two brands within the Out Of Home sector including Foodservice,...

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